Butterball Premium Snacks

Our clients at Butterball came to us with the challenge of launching their new product Butterball Premium Snacks. We were tasked with developing a look, feel and tone for the three unique flavors and also capture product photography that could be flexible enough to use in a wide variety of executions.

Our photography captured the essence of each ingredient in the snacks as well as set a color scheme and tone that was distinctive to that flavor. Creating a library of assets that were both unique to each snack’s individual flavors but also kept them cohesive as a family of products.